Commercial Real Estate Agent Prospecting Facts and Strategies

When you work as a commercial real estate agent or broker, it is essential that you develop and implement a prospecting program to generate new business leads. It is a personal process and it is not something that you can or should delegate.

I am amused sometimes when I hear that an agent has paid considerable money to a marketing company to ‘cold call’ their entire sales territory or market segment looking for leads and prospects to serve. Delegating the prospecting process to a marketing company or another ‘unskilled person’ is a waste of time and money. Commercial real estate is an industry built around personal relationships and trust; a marketing company or employed canvasser cannot offer that level of communication or service.

So why would a real estate agent employ such a ‘marketing firm’ to make prospecting calls? The answer in most cases is glaringly obvious; the agent doesn’t have the skill or the discipline for the prospecting process to be successful.

If you want to win the new business, then you will need to do it yourself. Yes, it takes time to get results and you will need to develop some new skills, but discipline will help you get to the results that you are seeking.

One thing should be said here; commercial real estate brokerage is tremendously rewarding for the sales people that can work hard and to a system or plan. Looking for leads and opportunities is part of the process or game. It’s a personal thing and it can’t be delegated.

Here are some way’s to find new business, better property listings, and good clients:

  • Redundant Properties – Some properties will move to a level of redundancy due to age, deterioration, change of zoning, or lack of tenants. When this happens it is time to move to the next phase of the property ‘lifecycle’. A good real estate agent can see the signs early and work closely with a property owner as they start to deal with the issue of investment change.
  • Vacant Land – As a city expands or suburbs change, vacant land will be rezoned for new development. Keep ahead of this opportunity by monitoring the planning and development applications at your local planning approvals office. Get copies of the public minutes of the planning committee meetings.
  • Old Listings – Some listings don’t sell or lease at the first attempt. What you can do here is withdraw the property from the market today and then revisit the property marketing effort a few months later in another and perhaps different marketing approach. Refreshing a listing is a valuable business process.
  • Open Listings – The best way to sell or lease a property is through an exclusive listing process. Open listings are very much a process of luck; most open listings stay on the market for a very long time and on average are far less successful when compared to the dedicated marketing efforts of an exclusive listing. Revisit old open listings to see if they can be optimised for a fresh marketing effort.
  • Larger Businesses – Local businesses are involved in property either as tenants or as owner occupiers. Business owners will need help with property from time to time. The best way to tap into that opportunity is through direct and ongoing contact. Cold call every business in your town or city and speak to them regularly about property needs and changes.
  • Surrounding Other Listings – When a competing agent puts a property on the market, you can use that listing as a reason to talk to all adjacent and nearby business and property owners. One property listing can be the catalyst to talk to others to see if they would like to compete or do something themselves.
  • Street Canvass – On a street by street basis, systematically move through your sales territory and research all property owners. Eventually you will create a good list of owners for your database. Ongoing contact will allow you to build valuable client relationships and the levels of trust that help grow commissions and listings.
  • Cold Calling – The telephone remains the most effective business tool that we have. Direct calls handled in a professional way will help you reach out to new people. Selectively researching the property owners and business people in your area will support the cold calling process.

A simple list like this will give you an abundance of property leads and opportunities. The secret to making things work for you is in doing it yourself.

Real Estate Lead Generation

Real estate lead generation has always been a hot topic with Realtors. With many Realtors no longer door knocking or cold-calling, the Internet has become a focus point for Realtors looking to generate real estate sales leads. With fierce competition and buyers and sellers ‘shopping around’ before choosing someone to represent them, Realtors now need to offer free tools such as user friendly websites that are about the client, not about the Realtor.

Below are 5 tips how Realtors can increase their real estate lead generation. Not only will these tips increase the amount of real estate sales leads, but they will also show Realtors how to convert leads into sales!

1. Get high placement in search engines such as Google, Yahoo and MSN.

Most Buyers and Sellers start their searches here and you need to have high ranking websites! This can be accomplished by having separate websites for Buyers and Sellers. As search criteria is different for Buyers than for Sellers, you need to have high ranking websites for both types of clients.

2. Offer free services with your websites.

Don’t make them about you, make them about your clients! A free service such as CMAs where they don’t need to call you. This can be done via an ‘online form’. Sellers don’t want to always give out their contact number but usually have no problem giving out their email address.

3. Go above and beyond!

A free daily email of new listings and price adjustments is great, but follow up with personal emails! Don’t forget about them after you have them on your email list.

4. Make your website very user friendly.

If searching for a CMA in a certain area. Sellers don’t want to navigate through 3 pages of your website just to spend time composing a long email about their home. They want a basic template where they fill in the fields. A user friendly website is a great tool for real estate lead generation.

5. Offer free Buying and Selling tools to your clients.

Most Buyers and Sellers do lots of research before choosing to work with a Realtor. Get the upper edge on your competition by offering a free eBook.

Most real estate boards provide Realtors with standard tools that ALL Realtors are able to offer their clients, making competition fierce. In order to separate yourself, you should explore different options. I feel internet marketing is the way of the future and with Buyers and Sellers shopping online; YOU NEED to put yourself in front of them. You could be the best Realtor in your market but without the proper tools, you will continue to struggle.

Muxe – The Innovative Platform for All Your Real Estate Needs

MUXE is a one-stop platform that facilitates from buying your DREAM HOME to getting RENTAL income from your extra space, inspired with latest INTERIOR DESIGNS tips, sourcing best MAINTENANCE contractors for your property to ordering HOME IMPROVEMENTS to spruce up your current pad.

This is easily navigated by MUXE interactive platform that can help even the average users to find their needs adopting latest technology on Augmented Reality and Virtual Reality apps. With these tools, it will help the user to make important decisions better in a secured P2P platform.

Muxe has complete transparency, extravagant research, a revolutionary blockchain, delivered with the ultimate security. Wonderfully stabilized which is fully encrypted with unlimited accessibility. A wonderful unique of a kind technology. Completely comprehensive and most certainly completely flexible. And in the end, it’s suited to your choice.

On the 17th of May, we were invited to speak about Blockchain and Crypto at an event by Ondernemen in Bedrijf and Pakhuis met Pit. During this day we shared an advanced workshop on Blockchain and Crypto. The main topic that we spoke about was “The impact of Blockchain”, Ondernemen in Bedrijf has hosted multiple sessions about Blockchain and Crypto at different locations in the Netherlands. According to several specialists, Blockchain will change the world like the Internet has done.

There is a lot being written about blockchains, bitcoin, and related technologies, and for many real estate professionals, this is part of a brave, new, confusing world of technology. Like the original internet, the blockchain is a revolution in technology that will touch all people and all businesses. So people are paying attention, but many still don’t understand what the blockchain is.

Imagine that you and your best friend Bob are standing on a stage in an auditorium, and there are 1,000 people in the audience. In front of these 1,000 people, you hand your car keys to Bob, and Bob hands you his watch. You declare, “Bob, you now own my car.”

Bob declares back to you, “You now own my watch.” There are 1,000 witnesses who can each declare, without doubt, that your car now belongs to Bob, and the watch belongs to you. If anyone in the audience later tells a conflicting account of who owns the car or the watch, the other 999 people will refute it. And, if you take a spare set of your keys and try to give that same car to someone else, the 1,000 audience members will confirm that Bob owns the car, as each of them witnessed the “transaction.” This is the essence of how the blockchain works.

We are happy to introduce the innovative search engine for Real Estate. http://www.searchestate.net search results are carefully selected by our team. When you are looking for a house or service the Search Estate help will help you find what you are looking for in no time.

Search Estate is the innovative search engine for all your real estate needs. Whether you are looking to buy a new home or to find the latest demands in the real estate industry you can find it all on Search Estate.

We are only adding the best real estate websites to the engine to ensure the highest possible quality of search results. The Search Estate currently provides 3 ways of searching. That includes Web results, Photos, and Videos.

searchestate.net

But you can also check out searchprofession.com searchmaintenance.com or http://www.searchexchange.net We plan to introduce more of these search engines over time.

UI & UX

Our UI features will allow the user to quickly search, view, locate and trace their preferred or favorite products and services for future

references. It will have a clean, user-friendly and simple design to cater to the wide age group of users. Recommendations, Guides, and Tips

It is essential to place a system for recommendations, guides, and tips that can be turned on or off when desired by users during their

browsing, search or transaction. These components can assist the user in their decision making and optimize their experience on the

platform. Up to Date Technology

MUXE will offer new and up to date technologies and plug-ins such like AR and VR apps to assist our users when choosing paint colors, interior designs, furniture, viewing of an apartment, comparing new designs and layouts, which traditional method would not have been possible.

The MUXE platform allows their users to list for rent, buy or sale of properties, contract services, scheduling movers, to purchasing home improvement equipment. MUXE token is the cryptocurrency for all transactions on the platform. Our blockchain technology is based on Ethereum ERC20 platform.

The community of MUXE token holders helps create the value and relevance of the token. The business we are building on blockchain and cryptocurrency provides a huge opportunity for growth and expansion for the various industries supporting real estate. This is the way, MUXE can revolutionize and evolve with the ever-changing demands of the consumer’s world.

To be a transparent hub for buyers and sellers to interact and work together. We aim to better the crypto market as a whole,

incorporating one more cryptocurrency that is genuine.

The past 2 months a lot of changes occurred within the MUXE project. The core had to meet up with a lot of people and great partnerships were established. We have spoken to many interesting people among them #jameskeddie #mikemorrit #kingsleyennis #andreledoux #silvanosoares #rutgerjanse and many other great people and companies that operate in the crypto and blockchain industries. Many of them are showing great faith in our project and mentioned that the potential of the project is huge.

The past 2 months was all about finalizing our Whitepaper and Roadmap. We are proud to say that we have finished both our Public and Investor whitepaper and a 3-year plan Roadmap.

To learn more about what we are building please visit our website.

http://www.muxe.io

St Lucia Real Estate Tips: 5 Ways for Green Living on the Caribbean Island

St Lucia’s rich biodiversity and natural beauty play a significant role in the island’s culture and economy. The island’s 2 major industries, tourism and agriculture, both depend on sustainable environmental practices. In 2004 the Pitons were inducted as a UNESCO World Heritage Site due to their outstanding beauty and unique ecology. Environmental awareness is therefore a crucial part of life in St Lucia. Every human interaction with nature leaves behind an indelible fingerprint. When building a home in St Lucia you should be vigilant to minimize the impact on the environment. Here are 5 easy ways in which you can do so.

Do not clear land indiscriminately. Before starting construction, consider how your home will impact the tree cover in the area. St Lucia is a heavily vegetated country. The prevalence and variety of trees is one of the things which makes the island unique. Save as many mature trees as possible. Incorporate existing foliage into the design and layout of your house. This ensures that the island remains green. Mature trees also add majesty and beauty, while keeping a property cool.

Use renewable energy. Sunlight and wind are two of St Lucia’s most abundant natural resources. It is now possible to have one’s home completely powered by solar panels and wind turbines. Whether you use wind, solar or a combination of the two depends on the location of your home. For instance, home sites on the island’s east coast have a constant Atlantic breeze, and are well placed to utilize wind power. While solar or wind power will increase your construction costs, it will eliminate utility bills in the future. In St Lucia, electricity is the most costly utility and the savings will add up in the long run. Renewable energy also reduces the burning of fossil fuel and helps to keep the air clean while reducing the island’s carbon footprint.

Harvest rain water. St Lucia has approximately 2000 mm of annual rainfall. Using drainage systems, it is easy to collect rainwater, which is stored in tanks or underground cisterns. This helps conserve the island’s public water supply. It also ensures that you have a backup if there are shortages after a hurricane.

Maximize natural ventilation to minimize cooling costs. In St Lucia, air conditioning units are major culprits when it comes to high energy usage. Keeping your house naturally cool will significantly reduce your consumption of electricity. High ceilings, large windows, insulated roofs and cross ventilation are just a few ways in which your house can be designed to remain cool. Many homes in St Lucia are located on elevated hillsides where there is a constant breeze. A well ventilated house can eliminate (or at least greatly reduce) the need for air conditioning. (Besides the practical benefits, high ceilings and large windows are great for admiring those amazing St Lucian vistas!)

Grow a kitchen garden. Gardens flourish in St Lucia’s rich, volcanic soil and tropical weather. It is common for backyards to be laden with tropical foods such as mangoes, guavas, dasheen or breadfruit. Eat your own organic, delicious fruit, vegetables and herbs grown right in your back yard! Once you’ve gotten your garden started it’s easy to maintain. The prevalence of backyard gardening helps ensure the island’s food security and preserves the indigenous foliage. The rewards are delicious and good for both you and the environment!

These are just a handful of ways to live a nature friendly lifestyle if you have decided to buy St Lucia real estate. The island is loved for its lush, green beauty. Everyone in the country must play their part to maintain this. Cautious real estate development can enhance rather than diminish the island’s natural environment. Energy efficiency is also a great investment as it will make your home more appealing to buyers should you ever decide to sell.